THE THEORY OF OUR BRAND REPRESENTS INFLUENTIAL ART. EACH PIECE OF CLOTHING IS DESIGNED TO CONNECT THE INDIVIDUAL CLOSER TO THEMSELVES AND ESTABLISH A MORE POSITIVE RELATIONSHIP WITHIN. WE WANT OUR CONSUMERS TO EMBRACE THEIR IDENTITY BY WEARING OUR GARMENTS. THIS WILL ESSENTIALLY ALLOW EACH PERSON TO FORM A CLOSER RELATIONSHIP WITH ONE ANOTHER, IN HOPES OF ACHIEVING A CONNECTION INSIDE THIS COMPLEX SYSTEM THROUGH THE BUTTERFLY EFFECT. OUR ART IS NOT DEFINED BY ONE MEDIUM, BUT THROUGH ITS MANY VARIATIONS, WE CAN CREATE A UNIFICATION FROM OUR DIFFERENCES. TO US, THIS PROCESS CAN TAKE TIME, BUT THAT IS THE BEAUTY OF IT ALL.